Back to the start

A beautiful little animation I got linked to recently.

I freely admit I can’t help watching this without getting a little bit of a lump in my throat. That idea of getting back to what’s natural and living healthier coupled with that rather touching, nostalgic song really hits home. And to top it off, as an animator I’m really impressed with the work. Heck, I want to like this video. And on many levels I do, but as lovely as it is it needs to be coupled with a little reminder.


There are an estimated 1.7 billion people who live in poverty, without enough money, education or food to sustain themselves. There is some debate over whether there is enough food available to feed our planet of roughly 6.5 billion people. One thing no one is debating (at least, no one with a degree) is that the only way we’re going to feed the increasing number of people is through modern engineering, whether that be pesticides, genetically modified food or simply modern agriculture.

I almost feel guilty dissing on such a lovely video, filled with good sentiments but the problem is that the ideas are naive. There is certainly something to be said for being less ‘industrial’ (if that is even the right word) and reducing pollution, being kinder to animals etc. etc., but to think that we’re going to be able to feed everyone on the planet with old fashion farming methods is ludicrous. I’ve no doubt this mentality is the side effects of a western word that has become wasteful of many things, including food. People with pot bellies (myself included) just can’t wrap their heads around the idea that not only is there nothing in the fridge, there’s no fucking fridge!

We’ve become extremely lazy when it comes to being hunter/gatherers and just always assume there is food available. If there’s nothing in the fridge or cupboard, oh well, just head down to the supermarket or local fast-food outlet and grab dinner. And for the record, this is a good thing! It frees up time for us to do other activities like play with our children, go to school and, I don’t know, go into space.

The down side to this fantastic life we leed is that sometimes some people forget that others don’t have the same luxuries we do. Worse still is when they start telling people that retarding our economies will produce better ways of living while completely ignoring the effects it may have in other parts of the world.

Honestly I think the best way of doing agriculture that will enable us to feed everyone will be a hybrid approach. A system that allows us to feed billions whilst not ripping our planet apart. But to get to that system we need to press forward, not look backward. There is a reason these antiquated farming methods were abandoned decades ago. The approach we need now is to find ways of using the current and future technology in ways that are both clean and economical.

-Ignorance is not bliss. Stay inquisitive.


About Jamie D
I'm an entrepreneur and small business owner working in 3D animation and multimedia. I also have a keen interest in technology and education.

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